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Brand & Marketing: Reputation & PR

Reviews Done Right: Ask Honestly, Respond Well, Improve

Review & Rating Management: leave with a non-selective review-request flow, response standards and a review-theme improvement report.

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Ajay Singh

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Ajay Singh

Founder, Brand with Ajay · brandwithajay.com

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TechlyUpBRAND & MARKETING: REPUTATION & PRReviews DoneRight: AskHonestly,Respond Well,ImproveFREE WEBINAR TOPIC · VOTE

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What this session would cover

Proposed outline — the mentor finalises the agenda once this topic is scheduled.

  1. 1Why review & rating management matters — the common problem: Reviews are ignored or chased with incentives, which breaks platform rules and trust.
  2. 2Core concepts in plain language: Review requests, review response standards, rating distributions, review themes, complaint escalation, review authenticity
  3. 3Going further: suspicious-review reporting, review recency, location-level review performance, feedback-to-improvement workflows
  4. 4Framework walkthrough: Stakeholder Mapping, Issues Matrices
  5. 5Practical workflow, built live: A non-selective review-request flow, response standards and a review-theme improvement report.
  6. 6How to measure it: Stakeholder trust, Review themes, Rating distribution, Sentiment in context
  7. 7An illustrative case (a fictional example, not a client result), then live Q&A on your own situation

Who it's for

  • • Founders and leadership teams
  • • PR, communications and customer-experience teams
  • • Marketing managers responsible for brand trust

You'd leave with

  • A non-selective review-request flow, response standards and a review-theme improvement report.
  • A working understanding of Stakeholder Mapping and Issues Matrices
  • A short list of measures to track: Stakeholder trust, Review themes, Rating distribution