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Marketing Tools: Events, Analytics, Marketing Ops & Offline

Webinars and Events That Generate Leads

Compare Cvent, ON24, Zoho Backstage and more, then build live: create an event page with registration and reminder emails.

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Ajay Singh

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Ajay Singh

Founder, Brand with Ajay · brandwithajay.com

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TechlyUpMARKETING TOOLS: EVENTS, ANALYTICS, MAR…Webinars andEvents ThatGenerate LeadsFREE WEBINAR TOPIC · VOTE

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What this session would cover

Proposed outline — the mentor finalises the agenda once this topic is scheduled.

  1. 1The real problem: registrations in random forms and high no-shows
  2. 2The tool landscape: Cvent, ON24, Zoho Backstage, Eventbrite, Airmeet, Bizzabo, Whova — what each is for and where they overlap
  3. 3How to choose: team size, integrations, where your data lives, and today's pricing and availability (checked live, not from memory)
  4. 4Live practical task: Create an event page with registration and reminder emails
  5. 5Build the reusable output together: Event run-sheet
  6. 6When you don't need a new tool at all, then live Q&A on your own setup

Who it's for

  • • Business owners, founders and team leads choosing tools for their team

You'd leave with

  • Event run-sheet
  • A shortlist of 2–3 options from Cvent, ON24, Zoho Backstage, Eventbrite and others, with the criteria to pick one
  • Hands-on practice: create an event page with registration and reminder emails