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Marketing Tools: Brand Research & Identity

Brand Guidelines Everyone Can Follow

Compare Frontify, Bynder, Canto and more, then build live: write a one-page guideline and publish an approved asset library.

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Ajay Singh

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Ajay Singh

Founder, Brand with Ajay · brandwithajay.com

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TechlyUpMARKETING TOOLS: BRAND RESEARCH & IDENT…Brand GuidelinesEveryone CanFollowFREE WEBINAR TOPIC · VOTE

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What this session would cover

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  1. 1The real problem: everyone uses a different logo and colour
  2. 2The tool landscape: Frontify, Bynder, Canto, Brandfolder, Figma, Canva — what each is for and where they overlap
  3. 3How to choose: team size, integrations, where your data lives, and today's pricing and availability (checked live, not from memory)
  4. 4Live practical task: Write a one-page guideline and publish an approved asset library
  5. 5Build the reusable output together: Brand guideline template
  6. 6When you don't need a new tool at all, then live Q&A on your own setup

Who it's for

  • • Business owners, founders and team leads choosing tools for their team

You'd leave with

  • Brand guideline template
  • A shortlist of 2–3 options from Frontify, Bynder, Canto, Brandfolder and others, with the criteria to pick one
  • Hands-on practice: write a one-page guideline and publish an approved asset library