Channel Marketing: Help Dealers and Partners Sell More
Channel, Distributor & Partner Marketing: leave with a partner campaign kit, co-marketing fund rules and partner-demand tracking.
Not scheduled yet — no date, time or fee fixed. The most-voted topic is hosted next.
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Learn this topic with a mentor
Don't want to wait for the webinar? Pick how you'd like help. Nothing is paid now — you see the fee before anything is booked.
- Bring your own work — code, campaign, report or plan
- Mentor matched to this topic
- Time, format and fee confirmed by email first
What this session would cover
Proposed outline — the mentor finalises the agenda once this topic is scheduled.
- 1Why channel, distributor & partner marketing matters — the common problem: Dealers and franchisees make their own off-brand ads because no usable kit exists.
- 2Core concepts in plain language: Channel marketing, distributor marketing, dealer marketing, reseller enablement, co-marketing funds, partner campaigns
- 3Going further: channel incentives, partner portals, franchise marketing support, local campaign templates, channel conflict management, partner-generated demand
- 4Framework walkthrough: Acquisition–Activation–Retention–Referral–Revenue, Growth Loops, Recency–Frequency–Monetary Analysis, Cohort Analysis
- 5Practical workflow, built live: A partner campaign kit, co-marketing fund rules and partner-demand tracking.
- 6How to measure it: Retention rate, Churn, Repeat purchase, Average order value, Lifetime value
- 7An illustrative case (a fictional example, not a client result), then live Q&A on your own situation
Who it's for
- • Marketing executives and managers
- • Business owners doing their own marketing
- • Freelance and agency marketers
You'd leave with
- A partner campaign kit, co-marketing fund rules and partner-demand tracking.
- A working understanding of Acquisition–Activation–Retention–Referral–Revenue and Growth Loops
- A short list of measures to track: Retention rate, Churn, Repeat purchase
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