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Marketing Tools: Influencers, Ecommerce, Reputation & PR

Ecommerce Marketing and App Growth Measurement

Compare Shopify, AppsFlyer, Klaviyo, then build live: set up UTM links and attribution for a store or app campaign.

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Ajay Singh

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Ajay Singh

Founder, Brand with Ajay · brandwithajay.com

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TechlyUpMARKETING TOOLS: INFLUENCERS, ECOMMERCE…EcommerceMarketing andApp GrowthMeasurementFREE WEBINAR TOPIC · VOTE

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What this session would cover

Proposed outline — the mentor finalises the agenda once this topic is scheduled.

  1. 1The real problem: no idea which channel brings buyers or installs
  2. 2The tool landscape: Shopify, AppsFlyer, Klaviyo — what each is for and where they overlap
  3. 3How to choose: team size, integrations, where your data lives, and today's pricing and availability (checked live, not from memory)
  4. 4Live practical task: Set up UTM links and attribution for a store or app campaign
  5. 5Build the reusable output together: Attribution plan
  6. 6When you don't need a new tool at all, then live Q&A on your own setup

Who it's for

  • • Business owners, founders and team leads choosing tools for their team

You'd leave with

  • Attribution plan
  • Clear criteria for when Shopify, AppsFlyer, Klaviyo fits your work
  • Hands-on practice: set up UTM links and attribution for a store or app campaign

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